Blackout – Will You Be Participating?
A grassroots movement is shaking up the economy today, urging people across the U.S. to hold onto their dollars in protest.
No Purchase Friday is in full effect, calling for an economic blackout against corporations that have recently rolled back their Diversity, Equity, and Inclusion (DEI) policies.
For weeks, social media has been buzzing about this nationwide boycott, pushing consumers to skip out on major retailers, gas stations, and even online giants like Amazon and Target.
This action comes as companies cave to political pressure, following former President Donald Trump’s executive orders dismantling DEI initiatives.
RELATED:Florida Attorney General Files Lawsuit Against Target Over DEI and Pride Initiatives
The movement is not just about withholding money from big business—it’s also about redirecting financial power. Supporters are encouraging people to shop at small, local businesses that reinvest into the community.
The grassroots organization People’s Union USA is behind the movement, clarifying that this is about collective power, not politics.
“We are not a political party. We are not a protest,” the group states on its website, as quoted by CBS News. “We are a movement of people, unionizing to take back control of our economy, government, and future of our country.”
The Power of the Black Dollar: What This Boycott Means
The Black community alone holds over $1.6 trillion in buying power. Imagine the impact if that money didn’t flow into corporations that refuse to stand on the right side of history. That’s exactly what No Purchase Friday is about—sending a loud and clear message that consumers hold the power, and businesses need to step up.
Historically, economic boycotts have been one of the most powerful tools for change. From the Montgomery Bus Boycott to the recent Bud Light and Target controversies, consumer spending (or the lack of it) speaks louder than words.
By choosing where to spend, and more importantly, where not to spend, people are reclaiming control over their financial influence.
This blackout isn’t just a one-day stunt—it’s a warning. Companies that prioritize profits over people will feel the consequences.
More Boycotts Are Coming—Will Companies Listen?
While today marks the first major economic blackout, this movement isn’t stopping anytime soon. More targeted boycotts are already scheduled over the next few months:
— Amazon: March 7-14
– Nestlé: March 21-28
– Walmart: April 7-14
— General Mills: April 21-28
— Second National Blackout: Friday, April 18
These dates aren’t random—they’re strategically planned to maximize impact. The message is clear: If there’s no change, we make change.
How You Can Support the Movement
Not spending money for a day is a start, but lasting change takes consistent action. Here’s how you can contribute beyond No Purchase Friday:
— Support Black-owned businesses. Keep your dollars circulating within the community.
— Shop local. Small businesses keep neighborhoods thriving.
– Spread awareness. Share information, educate others, and keep the momentum going.
— Hold corporations accountable. Demand transparency and commitment to DEI policies.
The power of the people is real, and history has proven that collective action works. Socialites, will you be participating in today’s blackout? Drop a comment and let us know how you’re making a statement!
